Impeccable origin
ADDRESS
450 Hayes St
San Francisco, CA 94102
OPENING HOURS
Every day
11 am - 7 pm
PHONE NUMBER
Walk-ins are welcome, or book an appointment to speak with a Diamond Expert.
What to expect
Up close and in person
Try on your favorite styles and see VRAI created diamonds for yourself.
Cut for You™
Learn about bespoke VRAI created diamonds of any shape and size, within 15 days.
Custom creations
A white-glove experience to bring your custom-made design to life.
Browse before your visit
Enjoy personalized guidance anywhere
Meet us around the world
San Francisco Showroom FAQs
VRAI offers both virtual and in-person appointments to suit your needs. For virtual appointments, you can connect with a diamond expert from the comfort of your home, where they will guide you through our collections, customization options, and answer any questions you may have. In-person appointments take place in showrooms, where you can view and try on designs, discuss personalized designs, measure for ring size, and more.
You do not need an appointment; walk-ins are welcome. However, we recommend scheduling an appointment for the best experience. Appointments ensure that a dedicated diamond expert is available to provide personalized guidance, answer any questions, and assist with custom designs or specific requests.
A wide selection of engagement rings and wedding bands are available to view or try on. A curated collection of fine jewelry can also be viewed or purchased. Reach out ahead of your visit to ensure availability.
Yes, VRAI created diamonds are sustainably created. Their VRAI created diamonds are grown in a zero-emission foundry powered by the Columbia River and certified carbon-neutral. Their process uses very little energy used per carat — ten times less than what mining requires.
Yes. Lab-grown diamonds such as VRAI created diamonds are physically identical to mined diamonds. As of 2018, the Federal Trade Commission (FTC) considers both lab-grown and mined diamonds to be real. They share identical chemical and physical properties.
In San Francisco, there is metered street parking on Hayes Street and surrounding streets, as well as at the Performing Arts Garage located at 360 Grove Street. On Friday and Saturday afternoons , Hayes Street is closed for "Shared Spaces," so clients should allow for more time.
Yes, there is metered street parking near VRAI's San Francisco showroom. The best street to park on is Hayes Street, On Friday and Saturday afternoons , Hayes Street is closed for "Shared Spaces," so clients should allow for more time.
Yes, there is a parking garage near the San Francisco showroom called the Performing Arts Garage located at 360 Grove Street.
You may bring one other person to your appointment with you. Many attend their engagement ring or wedding band appointment with their partner, while appointments for fine jewelry or bridal jewelry might include bringing along a parent or close friend.