New York

Meatpacking District

ADDRESS

827 Washington Street
New York, NY 10014

OPENING HOURS

Every day
11 am - 7 pm

PHONE NUMBER

Walk-ins are welcome, or book an appointment to speak with a Diamond Expert.

Nestled in the vibrant Meatpacking District

Surrounded by iconic landmarks like the Whitney Museum, High Line Park, and Chelsea Market, VRAI’s New York showroom offers a refined shopping experience in one of the city’s most vibrant luxury shopping districts.

Our Clients' Reviews

Store rating

4.4 stars

Cristina Lang

5 stars

We got our engagement ring and wedding bands here, and I cannot recommend it enough! We worked with Joey and with Niraj, and both really tailored to what we were looking for in terms of design, withou...

Karina Estrella

5 stars

My fiancé and I had an amazing experience during our custom process. From going into the store and being able to see different diamonds sizes, colors and band styles to customization. We are so happy ...

Claire Feuer

5 stars

I didn't have an appointment but was seen right away. Sara assisted me and was absolutely wonderful. I learned so much about VRAI but also about lab grown diamonds and how to assess them. While my fia...

Viviana Marcela Pinzon

5 stars

I recently started my search for an ethically sourced diamond engagement ring and one of my first appointments was with Vrai. I met with Niraj and had a phenomenal experience. He is a highly trained a...

Kimberly Leow

5 stars

I had a wonderful walk-in experience at VRAI last week and ended up purchasing a beautiful diamond necklace. Niraj was extremely friendly and helpful throughout the process. Thank you!

What to expect

Up close and in person

Try on your favorite styles and see VRAI created diamonds for yourself.

Cut for You™

Learn about bespoke VRAI created diamonds of any shape and size, within 15 days.

Custom creations

A white-glove experience to bring your custom-made design to life.

Browse before your visit

ENGAGEMENT RINGS

NECKLACES

RINGS

EARRINGS

BRACELETS

Enjoy personalized guidance anywhere

Meet us around the world

New York Showroom FAQs

VRAI offers both virtual and in-person appointments to suit your needs. For virtual appointments, you can connect with a diamond expert from the comfort of your home, where they will guide you through our collections, customization options, and answer any questions you may have. In-person appointments take place in showrooms, where you can view and try on designs, discuss personalized designs, measure for ring size, and more.

You do not need an appointment; walk-ins are welcome. However, we recommend scheduling an appointment for the best experience. Appointments ensure that a dedicated diamond expert is available to provide personalized guidance, answer any questions, and assist with custom designs or specific requests.

A wide selection of engagement rings and wedding bands are available to view or try on. A curated collection of fine jewelry can also be viewed or purchased. Reach out ahead of your visit to ensure availability.

Yes, VRAI created diamonds are sustainably created. Their VRAI created diamonds are grown in a zero-emission foundry powered by the Columbia River and certified carbon-neutral. Their process uses very little energy used per carat — ten times less than what mining requires.

Yes. Lab-grown diamonds such as VRAI created diamonds are physically identical to mined diamonds. As of 2018, the Federal Trade Commission (FTC) considers both lab-grown and mined diamonds to be real. They share identical chemical and physical properties.

Yes, New York City has a famous jewelry district often referred to as the Diamond District. It is located primarily along 47th Street between Fifth Avenue and Sixth Avenue in Midtown Manhattan. The district is known for its numerous jewelry stores, diamond dealers, and wholesalers.

VRAI New York

827 Washington Street
New York, NY 10014