Impeccable origin
How to choose a diamond

Kimberly Zerkel | March 20, 2025
Familiarizing yourself with the diamond color scale will help you determine which diamond is meant just for you.

VRAI | March 28, 2024
A Diamond Certification provides you with the details you need to purchase your diamond with confidence.

Alicia Briggs | February 13, 2024
Understanding the symbolism and meaning behind different engagement ring shapes will help you select a ring that’s both beautiful and personally meaningful.

Alicia Briggs & Kimberly Zerkel | January 04, 2024
Marquise cut diamonds have an elongated form and maximize carat weight, which makes them an enduring choice, but are they right for you?

Alicia Briggs | December 22, 2023
Explore the top 2024 diamond trends, including the most popular diamond shapes, diamond jewelry styles, and diamond industry trends.

Alicia Briggs & Angelica Frey | December 10, 2023
Diamonds come in different shapes with different cut types and cut qualities, providing an infinite amount of variety.

Alicia Briggs | December 07, 2023
While many shoppers prioritize a higher carat weight above all else, bigger isn’t always better when it comes to carat.

VRAI | November 24, 2023
Explore the most popular diamond shapes by decade to learn which timeless yet modern VRAI created diamond shape is right for you.

Alicia Briggs | October 16, 2023
Learn everything you need to know about the GIA, GIA diamond grading, and how to buy a certified lab-grown diamond.

Alicia Briggs | October 13, 2023
Pear cut diamonds have a shape true to their name, known for their striking yet romantic look and versatility.